Sport 4 Life Sports Coaches

Sport 4 Life UK’s Sports Coaches Team help young people participating in our sports sessions to work towards achieving their full potential.

All our sports coaches are passionate about sport and improving well-being through physical exercise. Many of our younger coaches have been through our employability and mentoring services and want to share their experiences with other young people.


Zekarias Tadesse

I’m Zekarias, the training team assistant and coach.

Working with Sport 4 Life UK has made me realise the passion and the drive to help young people be the best version of themselves and achieve their goals is a satisfying experience. I believe the core foundation for everyone, whether it’s to improve yourself, your financial situation, relationships, education, or health of the mind and body is to improve human discipline. I’ve got the skill of Neymar, the speed of Ronaldo, the strength of Akinefenwa and the passion of Arsenal fan for football (minus the rage).

Charlotte Joynes

Hi, I’m Charlotte and I’m 20 years old. About a year ago I found out about Sport 4 Life from the sport workforce coordinator at my university and here I am now – an assistant sports and training coach. I joined the team in December, 2020. Wow, time flies!

I joined Sport 4 Life because their values aligned with my personal ones- I like their mission of giving young people the opportunities to create a better future for themselves and I’ve always felt that it’s important to provide young people with opportunities to grow and develop.

My experience at Sport 4 Life has been amazing. Getting experience in holiday camps and in going into schools to deliver sports is priceless for me. I have enjoyed my time so far and I can’t wait to carry on gaining new experiences in different areas. Sport 4 Life has helped me with my future career as I want to be a sports coach and go into schools and deliver different sports.

I feel that I am a strong, confident and determined person who likes to bring the best out of everyone I coach. I also like to put what I have learnt into practice and always strive to develop my skills and knowledge. I love seeing the best in people.

Interesting fact: When I was younger, I had the opportunity to dance on the Wolverhampton Grand Theatre stage with the English Youth Ballet in Swan Lake.

Keanna Arnett

Lovely to meet you! I am Keanna and I’m 25 years old. My Sport 4 Life journey started at the beginning of the interesting year of 2020 when I first heard about the organisation through the Black Country Impact project. I completed a qualification in Sports Leadership and attended the employability workshops. In case you’re wondering- yes, I was a beneficiary of the organisation, just like you, when I first joined and then I was given the amazing opportunity to become a sessional member of staff. Today, I am an Employability Trainer and an Admin for the Summer Holiday camps.

Interesting fact: I can squat 100 kg and I have got a fitness instructor certificate.

Yuzdaan Ul-hassan

I’m an outgoing, fun and sociable individual who enjoys spending my time with my family/ friends. I also enjoy travelling and am quite adventurous. I’ve been interested in sports since I can remember. Football and cricket being my go-to sports but I have found enjoyment in a variety of sports such as tennis, table tennis, basketball and many more.

My pathway to Sport 4 Life UK started in 2018 where I was on the ‘get fit 4 employability’ which I completed in the 6 weeks. A few months later a job opportunity arose for me with Sport 4 Life through another company called BVSC. Not too long after that I was employed and have now been a Sport 4 Life employee for 2 years. I have learned and gained a lot of key skills and experience over the past 2 years and can say that it’s been a job that I really enjoy – and it keeps me fit.

Joshua Johnson-Hector

Hi there, I’m Josh and I’m 27 years old. I remember looking for a job at a job centre more than 3 years ago now. This was when I was first introduced to Sport 4 Life and their work. I wanted a job where I could use my basketball and coaching skills, be active and make a positive impact on people’s lives. I joined Sport 4 Life in 2018 and here I am today, 3 years down the road. I’ve been interested in basketball since I was 11, and I started training at a national league between the ages of 13 and 19. I still participate playing with my previous sixth forms men’s squad (division 1). We managed to result in winning in 2012 and in the 2016/17 season. I also workout with free weights; train with callisthenics, pick up games and jog in my spare time.

I have always wanted to combine sports and a job – to keep me fit and work at the same time, so after I completed my NEETs course, one of Sport 4 Life’s team members helped me update my CV and apply for the job of sports leader assistant. My dedication and hard work has led me to become a Sports Leader today. To be able to support young people through what I do best feels very self-rewarding and it also helps me to boost my CV, because what I do is sports-based, social actions-based and charity-based.

Interesting fact: I am a huge animal-lover. When I was 5 years old, I wanted to become a vet, inspired by David Attenborough’s work.

Jade Ballantyne

Hello there! I am Jade and I’ve recently turned 22. I will not forget how I first heard of Sport 4 Life: I was on Universal Credit and my work ‘coach’ advised me to join Sport 4 Life. He sent me a link and said: ‘’Jade, you’ll be good for this!’’. I applied on the website and joined the family in November, 2020.

Ever since I was a young girl, I have always enjoyed playing football and then I grew into enjoying playing table tennis – my two favourite sports! I graduated from Wolverhampton University with a Sports Coaching Practice degree. I’ve always had a huge passion for sports and I wanted to combine my hobby and passion with a career – Sport 4 Life made this dream come true! Another dream of mine is to engage more young females in sports activities. So, if you’re on the lookout for anything similar, drop me a message, I’d love to know!

Sport 4 Life has helped me develop leadership and communication skills, which I believe are very important for a sports coach. In 5 years time, I see myself leading amazing female football sessions!

Interesting fact: I came 2nd for the West Midlands Table Tennis Doubles!

Daniel Paterson

Hi everyone! I’m Dan- short for Daniel and I’m 29 years old. I first joined Sport 4 Life a bit more than 3 years ago and I was having tailored one-to-one mentoring sessions with my mentor at the time- Hannah. She then got me into volunteering and I became a Sport 4 Life volunteer because I like the organisation’s cause and mission and I wanted to contribute positively to the community.

I have always wanted to work with children, show them the right direction, keep them out of trouble and be a good example. I am a father of 3 children myself and I can’t emphasise enough how important it is to teach young people discipline through sport. I became a coach at the beginning of 2021 and it’s safe to say that Sport 4 Life made me see a different side to life.

It is rewarding – I can’t describe how good I feel when I turn up to sessions and all the young people are excited to see me, this is a fantastic feeling and I can’t put it into words.

I am very family-oriented, I’ve always had a huge passions for sports, particularly football and basketball. It’s funny that instead of me getting my son into basketball, it was him who got me into it.

Interesting fact: I used to do performing arts


Hello there! I’m Joy and I’m 23 years old! I’m a seasonal sports coach and you can meet me at the female only sessions at Hodge Hill every Thursday, as well as the male only football session at Power League every Friday. I enjoy working for Sport 4 Life because I get to meet different young people with different backgrounds helping them get involved in any sports activities, and improve life skills.

I did a Sport 4 Life programme when I was young, so I have seen for myself how the organisation helps young people to grow and succeed. I just graduated in sport coaching science Bsc. Sport is a big passion of mine, and Sport 4 Life has helped me gain the position I want within my career because as well as sport, they help young people thrive for their passions and goals in life.

I have always loved sports in school, I was a very shy person and it was sport that allowed me to express myself through playing. I always knew I wanted to be involved in sport as I grew up, I went to college and university and my knowledge expanded.

I started coaching at university and then went to work as a sports leader in a primary school and now I am proud to be a sports coach at Sport 4 Life. In 5 years time, I want to explore and develop skills in project management within sport. Putting on all inclusive sport event I will be looking for opportunities to expand my responsibilities within this role to work towards.

Interesting Fact: I represented England playing football in France

Blessing Nhundu

Hi! I’m Blessing and I am a coaching apprentice. Something not many people know about me is that I am a motivational speaker, and I talk about this interesting thing called life to people, different life experiences, what I’ve been through, ups and downs and how we can learn from those. I have just graduated in July with a Sports & Exercise Science degree from University of Birmingham.

Another thing about me- I do volunteering with Year 10 and Year 11 at a church, called Destiny International. On Mondays, you can catch me speaking to 18-25 year olds about life struggles, mental health. My friends would describe me as someone who’s busy all the time, likes to be on the move and engage in as many things as possible.


Hey there! My name is Ahsan and I have joined Sport 4 Life’s family in August, 2021. I have been involved with Sport 4 Life since 2014, when I was only 17. My dad and I used to go to our local Youth Club and this was when I first started getting involved with youth-related activities.

My passion for changing the lives of young people was born. Members of the Sport 4 Life team used to visit my local Youth Club when they introduced me to the work of Sport 4 Life and I started getting involved with the programme from there and started participating in activities.

I graduated from UCB in 2020 with a Sports Fitness Studies degree. I enjoy what I do because I have always wanted to work with young people and support them through sports-themed activities. I am passionate about sports and outdoor activities.

For me, working at Sport 4 Life is a way of connecting with like-minded people who enjoy what I do- changing the lives of young people!